Omnisend

Fire Evident's review and loyalty events into Omnisend automations, at parity with the Klaviyo integration.

On this page

Set up in Settings → Integrations

Connect Omnisend and Evident stops sending review request emails itself, firing an evident_review_request event into Omnisend instead. Your automation does the sending.

Authentication is by API key rather than OAuth. Generate one in Omnisend under Store settings → Integrations & API, and paste it into Settings → Integrations → Omnisend.

How it works

  1. Order placed. Evident waits for your configured delay.
  2. The event fires, carrying order, product and review-link data.
  3. Your automation sends immediately.

Create the automation

In Omnisend: Automation → Create workflow → Custom workflow. Set the trigger to the custom event evident_review_request.

Add a Send Email step immediately after the trigger. Do not add a time delay — Evident already held the event for your configured delay, and another one stacks.

Event properties

Reference them in the template as {{event.property_name}}. In the Omnisend template builder, insert them from the Personalization panel — Omnisend auto-populates properties it has seen from past events, so use the test event sender in Evident to populate them before you build the template.

Add a reminder

After the first email, add a Time Delay of 5–7 days, then a second Send Email step.

Put a Conditional Split before the reminder: Contact has triggered event — evident_review_submitted — at least once — since entering workflow. Route Yes to Exit, No to the reminder.

The events

EventUse
evident_review_requestTrigger the review request automation after an order
evident_review_submittedThank-you, or a loyalty points notification
evident_review_approvedTell the customer their review is live
evident_review_with_photoSegment photo contributors for VIP treatment
evident_points_earnedNotify of a new balance
evident_points_redeemedConfirm a redemption and deliver the code
evident_tier_upgradeCelebrate a tier change
evident_referral_convertedThank the referrer when their friend buys
evident_referral_reward_earnedTell them the reward is ready
evident_birthday_soonSend a birthday offer ahead of the date

Notes

  • Contacts are upserted before the event fires, so properties are available to your automation.
  • Suppression and deliverability become Omnisend’s once connected.
  • Disconnecting reverts to Evident sending directly.

Omnisend App Market listing and OAuth are in progress; the API key connection above is the supported path and is fully functional.

Something missing or out of date? Email [email protected] — docs corrections go straight to the team that builds the feature.