Product reviews that load in milliseconds

A configurable number of days after the order reaches a qualifying status — "Shipped" by default, and you can change which statuses qualify. The clock starts at the status change, not at checkout, so an order that sits unshipped for a month starts counting the day it ships.

At most four: one initial request and up to three follow-ups, each with its own delay, subject, body and template style. A common shape is a request at 7 to 14 days and one reminder 5 to 7 days later. Follow-ups stop once the customer reviews.

Four rules, applied at send time. A customer who has already reviewed the product is skipped. A suppressed address — unsubscribed, bounced, marked spam, or suppressed by hand — is never emailed. An order more than 30 days old when it first reaches Evident is skipped, so importing a year of history does not email a year of customers. And products you have excluded, such as free gifts and samples, are dropped from the request; an order made entirely of excluded products sends nothing and is logged as skipped with the reason.

Evident matches the review back to the order that contained the product. It is derived from your order data rather than self-declared, which is why the badge means something — a reviewer cannot award it to themselves.

Yes, and when you connect Klaviyo, Omnisend or Mailchimp, Evident stops sending review emails entirely. It fires an event into your platform at the moment the email would have gone out, carrying the order, the products and the review links, and your flow does the sending. The timing still lives in Evident, so do not add a second delay in your flow — it stacks.

The review widget emits Product, AggregateRating and Review structured data, which is what Google reads to show star ratings in results. Whether it chooses to show them is always Google’s call, not a setting either of us controls.

Yes, on every plan, and with their original dates rather than the date you imported them. Exports from Yotpo, Stamped, Judge.me, Okendo and Loox are supported, as is a plain CSV. Photos are copied into our own storage rather than linked from your old provider, so they keep working after you cancel.